After you have selected your QR Code type and entered the appropriate content, the last step is designing it.
In the software, you can upload your own image and choose colors for the background, foreground, and “eyes” which are the positioning marks that indicate the direction the code is printed (learn more about the QR Code structure here).
Background and foreground colors of QR Codes should have sufficient contrast and the background shouldn’t be darker than the foreground (e.g. a white QR Code on a black background will not be readable by all scanners).
For more tips on how to design your QR Codes, check out our guide here.